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Are book trailers useful? (part one)

Are book trailers useful? (part one)

Hello friends,

When you publish a book and you’re trying make it discoverable by readers, there is so much conflicting advice on what you should do it can be overwhelming. And unfortunately, a lot of the advice offered (to help you become a bestseller) isn’t free. I’m beginning to think there are a lot of authors out there who really make their money by promising to help others sell their books (but it doesn’t work and your money is wasted). They don’t write for the love of writing but to scam aspiring authors out of their dollars and cents.

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I want to share everything I do with you–for free! So that you can learn from my mistakes (yes, it’s embarrassing to show my failures) and you can benefit from my successes (if I ever have any ๐Ÿ˜‚ย ๐Ÿ˜‚ย ๐Ÿ˜ญย ๐Ÿ˜ญย ๐Ÿ˜ญ).

So here’s question 1 I’m going to explore and I’ll report back on whether it was a big, fat flop in a future post…Are book trailers useful?

I suspect the answer is no. I’d like to point out that I do have a bit of advanced knowledge of this in that I release a book before, paid someone on Fiverr to make a book trailer for me (I think I paid $15), and it brought me no noticeable sales.

This time, I’ve made the book trailer myself, so it only cost me my time. To be honest, it turned out just as well as the one I paid for.

Here it is…

 

Now you may be thinking, “Allie, if a book trailer didn’t bring you any sales before, why are you even bothering?”

Great question! You are smart, dear reader. I’m trying again because I think everything is always worth a few attempts–especially when they don’t cost me anything. I’ve shared the video on Youtube (which I plan to try to start utilizing), Facebook, in this post, Twitter, Google+, my Amazon author page, and I also plan to put a link on Pinterest. I’ve yet to figure out if I can put it on Instagram. (Have I ever mentioned how much I despise using Instagram? I find it so UN-user-friendly)

I’m not sure of any other ways that I can use this book trailer, but I’m going to dig around in some blog posts, seek out other book trailers to learn how they’re used, and try to brainstorm different ways I can use it. My goal is to make my book discoverable in as many places as I can. Whether or not that will convert to book sales, I have no idea but I guess we’ll find out together.

Are you an author who uses book trailers to try to generate sales? If so, would you mind sharing your experiences in the comments below? If you have any suggestions on additional ways to use a book trailer, I’d love to know those as well. I need all the help I can get.

Or maybe you’re a whiz at marketing and you’d like to share your knowledge with someone like me?

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Writing a book was the easy part for me. Marketing myself and my book–whew, that’s another story–one I’m struggling with.

If you’re interested in buying my book after that amazing book trailer ๐Ÿ˜‰ย you can purchase it by clicking here for the ebookย or here for the paperback. If you have Kindle Unlimited, you can read it for free.

See you in part two–which will hopefully be named Are book trailers useful? (part two-success!) ๐Ÿ˜‚ย ๐Ÿ˜‚ย ๐Ÿคž๐Ÿปย ๐Ÿคž๐Ÿป

 

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